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WHO, MEPs Warn on Youth-Targeted Online Ads for Tobacco, Alcohol, Junk Food

The WHO and MEPs are raising alarms over online ads for tobacco, alcohol, and junk food targeting youth. A WHO adviser warns an «entire generation will become addicted to nicotine,» highlighting urgent health concerns.

The World Health Organization (WHO) and Members of the European Parliament (MEPs) have issued a joint warning regarding online advertisements for tobacco, alcohol, and junk food that specifically target young people. This concern highlights the potential for a new generation to develop addictions and adverse health conditions due to pervasive digital marketing.

An adviser to the WHO emphasized the severity of the situation, stating that «an entire generation will become addicted to nicotine» if current trends continue unchecked. This underscores the urgent need for regulatory action and increased awareness to protect youth from harmful digital marketing practices.

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